


'Sweat' and 'Courage' were the two words that guided West Brom to just
their second win of the season in his first match in caretaker charge.


'Sweat' and 'Courage' were the two words that guided West Brom to just
their second win of the season in his first match in caretaker charge.

"They delivered what he asked in spades, from front to back. Albion
were purposeful in possession and resolute when asked to defend, most notably in the final 20 minutes.
The rest will take care of itself.
Play without fear, get on the front foot.
That's what they did today, which was brilliant."
The Global Leaders Behind the Biggest Careers in Sport
Miller Insurance are not another broker. They are one of the most established forces in athlete protection on the planet.
Founded in 1902
Headquartered at Lloyd’s of London
1,000+ global specialists
The #1 career-ending insurance broker in UK football
Protecting 600+ professional players
Covering the majority of the world’s biggest football clubs
Supporting athletes across F1, cricket, rugby, and golf
For 120 years, Miller have protected the contract and the body.
In 2024, they chose to protect something even more fragile — the mind.


Partnership Overview
A Private, White-Labelled Support Portal for Miller Athletes
Private Portal
A dedicated Miller x Sweat & Courage area inside the app, built exclusively for their insured players.
On-Demand Support
Confidential emotional and mental performance tools that athletes can access anytime.
1:1 Coaching
Direct one-to-one Zoom support with Drewe Broughton when players need it most.


Partnership Overview
A Private, White-Labelled Support Portal for Miller Athletes
Private Portal
A dedicated Miller x Sweat & Courage area inside the app, built exclusively for their insured players.
On-Demand Support
Confidential emotional and mental performance tools that athletes can access anytime.
1:1 Coaching
Direct one-to-one Zoom support with Drewe Broughton when players need it most.


App
Features
Inside the Miller
Athlete Portal
Community Feed
1:1 Zoom with Drewe Broughton
10 Minutes of Wisdom
Your Questions Answered


App
Features
Inside the Miller
Athlete Portal
Community Feed
1:1 Zoom with Drewe Broughton
10 Minutes of Wisdom
Your Questions Answered

The Results
This partnership sets a new benchmark for athlete welfare.
Miller didn’t choose a surface-level wellbeing add-on.
They chose Sweat & Courage — the method, the truth, the depth.
A global leader recognising emotional performance as risk management
Hundreds of players gaining access to support they’d never normally receive
A white-labelled system that integrates quietly into their insurance framework
A pioneering move the rest of the industry now watches closely


Partnership Overview
A Private, White-Labelled Support Portal for Miller Athletes
Private Portal
A dedicated Miller x Sweat & Courage area inside the app, built exclusively for their insured players.
On-Demand Support
Confidential emotional and mental performance tools that athletes can access anytime.
1:1 Coaching
Direct one-to-one Zoom support with Drewe Broughton when players need it most.


Partnership Overview
A Private, White-Labelled Support Portal for Miller Athletes
Private Portal
A dedicated Miller x Sweat & Courage area inside the app, built exclusively for their insured players.
On-Demand Support
Confidential emotional and mental performance tools that athletes can access anytime.
1:1 Coaching
Direct one-to-one Zoom support with Drewe Broughton when players need it most.


App Features
Inside the Miller
Athlete Portal
Community Feed
1:1 Zoom with Drewe Broughton
10 Minutes of Wisdom
Your Questions Answered


App Features
Inside the Miller
Athlete Portal
Community Feed
1:1 Zoom with Drewe Broughton
10 Minutes of Wisdom
Your Questions Answered


"Sweat and Courage was number one, I make no apologies for repeating that, obviously that translates to working really hard, running really hard," he added. "
"On top of that I think we moved the ball quickly, which was good, we knew we'd need to do that at times if they were in a block, to open up spaces, we did a lot of work on that this week."

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